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Author Archives: Shawna McKinley

Six ideas to jumpstart your event’s carbon weight loss plan

March 30, 2014by Shawna McKinley 3 Comments

500,000 pounds! Pretty dramatic weight loss for an event that in 2011 weighed 1.8 million pounds. In 2011, when Oracle OpenWorld began measuring the carbon footprint of onsite logistics, the […]

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Carbon, Case studies, Destinations, Measurement, Reporting, Transportation

The -ants and -ents of event sustainability

March 23, 2014by Shawna McKinley Leave a comment

Not even a lazy weekend matinee or reading a book is free from work metaphors these days. Thank you Veronica Roth and Divergent for the latest installment of “seeing event […]

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Experience, Moment

A Call to Service

January 18, 2014by Shawna McKinley 5 Comments

“Hope is a doing thing.” These five words are scrawled in a tattered journal kept by my Mother. She was a pretty amazing lady. Yes for all the well-she’s-my-Mom-reasons, but […]

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Experience, Social Responsibility

Meeting Mythbusters: Vinyl vice?

January 6, 2014by Shawna McKinley 3 Comments

If every meeting held in the USA used one banner, it would use enough vinyl to cover approximately 760 American football fields. And while some meetings go without vinyl, many […]

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Branding, Exhibits, Myths, Procurement, Risk Management, Waste Management

UUA celebrates 10 years of event sustainability progress

October 28, 2013by Shawna McKinley Leave a comment

“Perhaps we should realize that our need is not to ‘find something to believe’—but rather to discover that our lives indicate what we believe right now. This is the place […]

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Case studies

Meeting Mythbusters: Bioplastic fantastic?

October 6, 2013by Shawna McKinley 3 Comments

Photo: Hartmann Studios Odds are you’re likely using them at your event right now. But what do you really know about them, and should you be using them? Today’s Meeting […]

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Food & Beverage, Myths, Procurement, Registration, Waste Management

Smooth Sailing: America’s Cup Sustainability Photo Essay

September 22, 2013by Shawna McKinley Leave a comment

Massively expensive yachts aside, this sailing stuff is pretty exciting. Blessed with a break in San Francisco this weekend, I took a turn by America’s Cup Park for Race 14 […]

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Case studies, Green Sport, Moment

Do events have the power to heal?

September 13, 2013by Shawna McKinley 3 Comments

“What bonds us is our humanity. Who cares about politics. Who cares about religion. Who cares about all those other things. It’s about creating a social fabric that allows all […]

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Social Responsibility

Sometimes all you need to do is ask

Featuredby Shawna McKinley Leave a comment

I come from the “Lock it Up” school of event sustainability: all event sustainability practices shall be signed on the dotted line to ensure seamless, as-promised delivery. No room for […]

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Accommodations, Branding, Case studies, Exhibits, Food & Beverage, Measurement, Moment, Reporting, Venues, Waste Management

Event Sustainability Lessons from a Stanley Cup Champion

August 28, 2013by Shawna McKinley Leave a comment

Dear Mr. Mike Richter, I’d like to ask your forgiveness. You see, for the last 19 years I’ve had a bit of a grudge against you. If you don’t remember […]

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Green Sport

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Twitter Updates

  • Could these lidless hot beverage cups help you reduce waste at your next event? fastcompany.com/90433732/the-c…? #zerowaste… twitter.com/i/web/status/1… 2 weeks ago
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Top Posts & Pages

  • Monday Meeting Mythbusters: Waste at conventions
  • Monday Meeting Mythbusters: Carbon offsets reduce event emissions
  • Meeting Mythbusters: Bioplastic fantastic?
  • Mary Poppins meets event sustainability
  • Six Simple Sustainable Event Choices that Make a Difference

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